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An Owner's Guide to They're Real! Push-Up Liner by B...

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  • Video description
  • 6 years ago
  • 19,848 views
  • 484 likes
  • 59 comments
Shop Benefit at Sephora: http://seph.me/1BkNrSp

What it is:
An innovative and waterproof lash-hugging gel liner pen.

What it does:
Benefit They’re Real! Push-Up Liner is the first foolproof and budge-proof gel liner in a pen. This eyeliner’s soft AccuFlex™ tip is custom-angled to draw an easy line. Its flat, wide guard gently pushes lashes aside to get close to lash line. A gorgeous way to open up eyes, this matte black gel formula won’t dry out, and its cutting-edge tip ensures a precise line every time.

What it is formulated WITHOUT:
- Parabens

What else you need to know:
This product is vegan-friendly, non-comedogenic, and does not contain latex. It is long-wearing and water-resistant; it should be removed before bedtime to prevent the blocking of pores.

Practice using it: View the tutorial videos for additional information about this innovative product, or check out the Suggested Usage tab for ways to apply your favorite liner look.

Research results:
In a consumer panel survey on 32 women after 2 weeks:
- 91% said it was long-wearing
- 81% said it was waterproof
- 88% said it hugged the lash line
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